OVER-THE-TOP CLIENT ATTENTION. CREATIVE DESIGN THAT SOLVES REAL MARKETING PROBLEMS. CLEAR GUIDANCE AND GREAT RESULTS.
FOCUSING ON SMARTER DESIGN
With a proven track record, we develop and implement thoughtful design solutions for branding, advertising, collateral, and corporate communications.
Our goal is to consistently inspire a creative team—a design staff in tight coordination with a creative client—to reach further and dig deeper to produce smarter results. We develop creative products that engage and challenge consumers to notice, act, then react to thought-provoking design and messaging that successfully connects people to brands.
SERVICES
We are a design studio and brand consultancy known for customer service and sweating the details. We capitalize on the power of the Internet to efficiently manage each project. We assemble and oversee customized, often virtual teams. We deploy best practices, attention to detail, and innovative concepts keyed to each assignment, budget, and market opportunity.
- Creative Direction
- Design
- Advertising
- Strategy and Ideation
- Photo Direction
- Production
STRATEGIC, PASSIONATE CREATIVES HELPING CLIENTS DELIVER THEIR BRAND PROMISES
LIVING A DESIGN LIFE OUT LOUD
We successfully connect audiences to your brand using our own unique “small planet” ethos. Our design insights are rooted in strategy and propelled by passion. We tell the story of your company and your products in a way that breaks through the din afflicting today’s promotion-weary consumers.
Design for a Small Planet is a freelance consultancy leading commissioned artisans and vendors, in collaboration with our clients, to deliver progressive, customized design services. We meet client objectives with inventive ideas and distinct visual solutions. Creating broad strategic designs for publishing and promotions—inspiring marketing programs to go beyond boutique.
We refine collaborative relationships among creative teams and clients—reaching further and digging deeper to produce smarter results. We develop thought-provoking design and messaging that engages consumers and challenges them to notice, act and react.
INSPIRATIONAL OVERSIGHT
We assemble and direct designers, copywriters, photographers, illustrators, and filmmakers to transform marketing collateral for progressive firms and organizations. Focusing on messaging, visual quality, and tactile experience, our devotion to our craft has earned industry-recognized awards for exceptional work.
For larger-scale projects, we consult and manage multiple off-site agencies, subcontractors and film crews to coordinate with in-house creatives to produce effective national print and broadcast solutions. We simultaneously provide hands-on computer design and team oversight to facilitate our clients’ strategic promotional efforts.
CROSS-INDUSTRY SAVVY
We develop and influence branding and graphic standards, forging a signature voice for clients’ national marketing material. Current client examples include: SKILLS-USA, MORGAN STATE HOUSE and MD&A. Other clients have included LOWE’S, DORIAN RECORDINGS, GIANT EAGLE, and BRUEGGER’S BAGEL BAKERY.
Design for a Small Planet is proud of its unique promotional material. Our select client roster has included SAGE COLLEGES, STRIDE RITE, TALBOTS, TOYS‘R’US, CAPITAL ONE BANK, POLAROID, QWEST, IKEA, and GLAXOSMITHKLINE.
AWARDS
2019 ADDYs Silver: Opalka Gallery, Special Event Material
Finalist: MD&A Brochure
2018 ADDYs Finalist (4) Brochure: Boston University, Sage Colleges, ThermoAura, MD&A
2016 Bronze Winner, Association Trends All-Media Contest, SkillsUSA Annual Report
2012 Creativity International 43rd Annual Awards, Gold Award for Children’s Book “Kindness” Illustration (Illustrator Jeff Grader), and Silver Award: Book Design/Interior
2011 Albany Ad Club NORI Judge
2010 Creativity International 40th Annual Awards, Platinum/ Best of Category Award Children’s Book “Change” Illustration (Jeff Grader), and Gold Award for Book Design/Interior
2008 Lowe’s Next Big Idea in coordination with BBDO, NY First Place Recipient ”Tough Tools for Cool Schools” A Kobalt Tools high-school gift program through SkillsUSA
2004 Society of Illustrators, NYC, Illustrators 46 Annual Certificate of Excellence: Stride Rite, Illustrator: Emilie Chollat
New England Direct Marketing Association (NEDMA) 2004 Awards for Creative Excellence Gold: Consumer DM: Avandia for GSK
New England Direct Marketing Association (NEDMA) 2003 Awards for Creative Excellence Gold (2): Financial Services and Dimensional DM, and Bronze (2): B2B and Event Mail: Scudder Investments
Graphic Design:USA 2004 American Graphic Design Awards (4) for Stride Rite 2003 American Graphic Design Awards (2) for Stride Rite
2003 DMA International ECHO Awards Finalist Certificate of Excellence for Scudder Investments
Direct to Consumer Marketing and Advertising (DTC) 2003 National Awards, Gold: Best Direct Mail Campaign/Avandia for GSK
AFFILIATIONS
AIGA American Institute of Graphic Arts
CRAF Capital Region Advertising Federation
